Clear numbers and clean websites for busy small-business owners.
I'm Joel, a data analyst in Lincoln, Nebraska. I turn messy spreadsheets into simple dashboards, and tired websites into clean, fast pages. You get something you'll actually use, and you own every file.
- Fixed-price quotes
- Excel, Google Sheets, and HTML
- Evenings and weekends, Central time
Accurate, documented, and easy to read.
By day I work full-time as a data analyst, turning messy data into clear visuals and making reports accurate, documented, and easy for busy people to read. I bring that same care to contractors, home-service companies, and other local businesses that are tired of piecing their numbers together by hand at the end of every month.
No jargon, no lock-in, no mystery software. If you can open a spreadsheet or a web browser, you can use what I build.
What I can help with
Built for roofers, HVAC and plumbing shops, remodelers, landscapers, cleaning companies, and other Lincoln small businesses.
Data Cleanup
Duplicates, mixed-up dates, five spellings of the same vendor. I clean and combine your exports into one master sheet you can trust.
KPI Dashboards
One page that shows what matters: revenue and margin by job, quote-to-close rate, overdue invoices, monthly trends. Built in Excel or Google Sheets.
HTML Dashboards and Simple Web Pages
Lightweight dashboards and single-page sites that open in any web browser. There's nothing to install and nothing to log into. Open the file and it works.
Website Refreshes
A visual and practical refresh for small-business sites: clearer layout, better mobile view, faster pages, and an easy way for customers to reach you.
Monthly Reporting
I refresh your numbers each month and send a one-page "what changed and why" summary.
Report Tune-ups
Already have a dashboard or report? I'll check the math, tighten up the layout, and make it easier to read and keep up to date.
Simple, fixed prices
You'll know the price and the timeline before any work begins.
1. Data Cleanup & Snapshot
- Clean up and combine up to 3 messy spreadsheets or exports (up to about 5,000 rows) into one master sheet
- 1 summary tab with 5 key numbers
- 15-minute walkthrough
2. KPI Dashboard Build
- Everything in Package 1
- One-page dashboard with up to 8 KPIs and filters
- 1 revision round
- Recorded how-to video and a 30-minute training call
3. Monthly Reporting Retainer
- Monthly data refresh and dashboard updates
- One-page "what changed" summary
- Up to 5 hours of small fixes
Add-ons and hourly work
- Browser-viewable HTML dashboard: +$200
- Extra hours and small projects: $55/hour
- Website refresh: $150 fixed
- Please note: I don't take on projects that involve patient or health records.
Terms
You'll get a fixed-price quote before any work starts. Fixed-price projects are 50% upfront. I'm happy to sign an NDA.
Example projects you can click through
Each example uses a fictional company and sample data to show the kind of work I do. No real client, personal, or business data is used.
Ridgeline Roofing: Job Tracking & Revenue Dashboard
A one-page dashboard for a made-up roofing contractor. Jobs by status from quote to paid invoice, revenue by month, margin by job type against a target, crew utilization, and an overdue-invoice aging table. Filter by period, job type, and crew.
View the example →Prairie Home Services: Customer & Review Tracker
For a made-up HVAC and plumbing company: bookings, new vs. repeat customers, star-rating trend, service mix by bookings or revenue, a technician scorecard, and a short "what changed" note an owner can read in two minutes.
View the example →Main Street Bakery: Before & After Report Upgrade
A plain, messy spreadsheet next to the redesigned dashboard view of the same numbers. Toggle between side-by-side, before, and after, and switch on notes that explain each change.
View the example →From messy file to something you'll use
Free first look
Send a sample spreadsheet (sensitive info removed) or your website link. I'll tell you what I'd fix first.
Fixed quote
You know the price and timeline before I start.
Short kickoff call
15 to 30 minutes so I understand what you need to see.
First draft fast
Usually within a few business days of kickoff.
Walkthrough and handoff
A short video and a call so you can use it and maintain it yourself. Everything is documented, and nothing is locked down.
Got a spreadsheet nobody trusts?
Send it my way (with sensitive info removed) and I'll send back three quick fixes, free and with no strings attached. If it makes sense to keep going, we can talk about packages. If not, the fixes are yours to keep.
- ✉️ [email protected]
- 📞 (402) 297-0529
- 📍 Lincoln, Nebraska
I'm available evenings (Central time) and weekends, and I reply within 24 hours on weekdays.
Book a 15-minute intro call